The California Consumer Privacy Act (CCPA) went into effect on January 1, 2020 with a six-month grace period. That end date is now here. The basics. As a reminder, the CCPA Industry Email List explicitly applies to companies that meet one or more of the following statutory criteria: Have gross annual revenues greater than $25 million; Possess the personal information of 50,000 or more consumers, households or devices; Where Earn more than Industry Email List half of their annual revenue by selling consumers' personal information A number of categories of businesses are explicitly exempt from CCPA compliance,
Including certain industries covered by federal Industry Email List regulation. However, most publishers will need to be prepared to allow US consumers to Industry Email List opt out of third-party data transfers and demonstrate compliance to regulators in the event of an investigation or complaint. Lawyer Aaron Tantleff, a partner at law firm Foley & Lardner, offers a glimmer of hope Industry Email List that the CACP does not apply to everyone, while warning that the law has few geographical boundaries. “We have spoken with many customers who have called in a panic only to find that CCPA does not apply.
The applicability of the CCPA, like the GDPR, is not limited to California-based organizations alone. It can apply to organizations that have no physical Industry Email List presence in the state. » Wide application to companies all over the world. In practice, the law will broadly apply to most commercial enterprises, whether or not they explicitly target California residents. For example, an early analysis of the legislation by the IAPP says: Businesses can cross the Industry Email List [50,000 consumer personal information] threshold faster than expected because the scope of personal information is vast.